Friday 25 January 2013

Why your business should have a video


Dawn Banks Gardening Design
Happy video owner :-)

Today I met up with Dawn Banks and she told me this little story, which is what I like to hear:

Coming back from their Christmas holiday, someone told her husband that they really liked Dawn's video. He didn't understand what they were talking about, as the video wasn't even up on the website yet. But their friends had come across it on Youtube.

They said they loved the video and thought it was great fun (we used humour to convey Dawn's message, and it worked really well as a structure for her company).

So, by now having a video on her website attached to Youtube, she has enhanced her web conversion potential a lot. She can spread her video through all social media and also use it as a marketing video to send out to new clients through E-mail. With every click she gets, the more potential clients.

The end of the story is happy for me too: her husband's company now also wants a video!

www.dawnbanks.co.uk

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